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New BMW for Rs 30.7 lakhs

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Source Rediffnews

February 14, 2008

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Luxury carmaker BMW on

Thursday launched a new variant in 3 series -- 320d Highline -- priced

at Rs 30.70 lakh (Rs 3.07 million), ex-showroom Delhi.The new

3 series sedan would sport additional features like xenon headlights,

glass roof and light alloy wheel rims, BMW said in a statement.The

company already sells three variants of the 3 series sedan -- two

petrol variants 320i and 325i and a diesel variant 320d -- priced at Rs

27 lakh (Rs 2.7 million), Rs 33 lakh (Rs 3.3 million) and Rs 29.7 lakh

(Rs 2.97 million), respectively.The new 320d Highline would be the second diesel car in the 3 series to be offered by BMW.

"By popular customer demand, we are proud to

introduce the BMW 320d Highline, diesel variant of the BMW 3 Series

that comes with added features including iDrive functionality and a

HiFi loudspeaker system. It is our goal to continue providing our

customers in India with all-round quality and perfection to ensure the

highest levels of comfort and luxury," BMW India president Peter

Kronschnabl said.

BMW presently has nine dealerships across the

country and plans to increase it to 12 by the end of this calendar

year. It locally assembles the 3 and 5 series sedans at its Chennai

plant while imports the remaining models, including 6 Series 7 Series

X3 X5.

The company has set a target to sell 2,000 units in India during the current calendar year.

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