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Renault Kayou - Entry Hatch in a Crossover Guise

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The ALTO being the best seller for years had a free show across decades mainly because no one dared to play on this turf. Hyundai entered it with EON with a Sober engine and could not fight ALTO head on.

Now we have a Alto Challenger in the pipe line which going by its specs looks promising.

For Kayou,

1. Entry Hatch in a Crossover Guise - Indian always welcomes Higher GC cars.

2. CMF-A platform - Latest Technology , unlike Datsun GO, where they bring in dated models here.

3. Renault Design - Renault always great in this and comparing to Alto, this should be a looker.

4. AMT Promised.

5. No visible Cost Cutting.

6. Makes extraordinary sense of 2nd or 3rd car in the family.

Against Kayou,

1. Renault AfSS Network - yet to grow.

2. No Diesel, though not a con, if had would been a bigger hit.

3. Yet to prove BR8 engine.

4. Tough to break "Entry Car- Maruti Car" Mind Set for first time buyers

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