yamahaR15

Tough ride for Bajaj Auto; co trails Hero Honda in

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Now people are realising the quality given by bajaj...though there pricing is good but when quality is not up to mark then definately they can have good pricing..Except looks and goodies, people also look towards quality and reliability especially in 100-150CC segment..and also still i can see many new karizma's and R15 but i hardly see P220...

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all the bikes manufactures till now by Bajaj auto or in collab with kawasaki starting from boxer, boxer ct, ct delux, caliber family, xcd, discover, platina to pulsar family, all these bikes were sold heavily coz of their low price - but when it comes to quality not even a single bike is reliable.

As far as i know the first releases on p150 were with a decent quality & after that nothing was good.

 

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Agreed Bajaj needs to improve on quality, but dont go by sales figures for the company's success.

 As of what i understand Bajaj and HH are on different strategies. While HH's profits are made from smaller margins from more bikes (100cc focus), Bajaj makes bigger margins from fewer bike (125 cc focus). So sales numbers may not be the best guide for a company's performance.

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well i dont think that pulsar and xcd's are based on kawasaki models..yup first lots of pulsars were of good quality to impress consumers and after that quality was worsen..

 

Well Nbmotorsport i dont think thatbajaj makes good profits than HH

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When I was planing to get a bike, I considered Pulsar180 which was just around a thousand more than Xtreme but dropped the idea because of the quality issues that I came to know from the existing owners.

Bajaj has decreased the quality of its products in order to price them well and thats the reason behind its low sales. Also they tend to make huge changes in the models in short span of time and thus the resale value of earlier model gets down by a fair margin. For example the discover was launched with spoke wheels, then alloys and graphics, then 135cc, then 135 with 100 section rear tyre and now 135 with digital speedo and all. This is not a good strategy. I think that Bajaj is trying to be overtly aggressive in launching new 125-135 cc bikes.

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Bajaj Auto [Get Quote], the country's second largest two-wheeler manufacturer, may cut production as it sees a slowdown in motorcycle sales after the current festival season.

"We are preparing for a slowdown. This is the festive season, so demand is high but product rationalisation may happen from mid-November," Sanjiv Bajaj, executive director, told reporters at a conference. "Production cut is not a bad word for us."

Bajaj also said the company was extending credit directly to dealers and making faster payments to suppliers amid tight liquidity in the financial system. The statement comes amid uneasy financial conditions in the market which has dented consumer sentiment.

Stringent lending norms by banks and imposition of higher interest rates have affected the sales performance of the company. It is, however, expanding the reach of its in-house financing company, Bajaj Auto Finance [Get Quote], to all outlets to fill the void.

The company has seen a decline of 1.4 per cent in sales during the first half of the current financial year with sales of 786,000.

In comparison, Hero Honda, the market leader, has posted a gain of 20 per cent in sales during the same period at 1.8 million units.

In September, however, sales rose 5.5 per cent on higher exports.

They have dropped 11.5 per cent in the year compared with a 35 per cent drop in the benchmark Sensitive index.

Bajaj Auto recently launched a new motorcycle Platina 125 in an attempt to woo buyers in the festive season. The 125cc bike, which is priced at Rs 39,000 (ex-showroom) is cheaper than India's largest selling 100cc bike Hero Honda Splendor, which is priced at Rs 41,000.

The company will also launch a second bike on the same platform before December this year.

To boost sales, Bajaj Auto has been aggressively tapping the consumers in tier II and tier III cities through specialist dealerships for rural markets.

source Rediff news

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Bajaj cannot last longer if it doesn't give better quality bikes. Pulsar sells just because of looks. Passion sells just because of fuel economy and top notch quality. No use of launching many number of bikes(Platina 100&125, Discover 110,125&135and the pulsar series). Every Bajaj's sales fade away after the initial response. Bajaj should improve its quanlity.

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Yeah, As I always said, BAjaj has to improve its quality rather than the number of models.Pulsar alone is enough for the company's success if it comes with a quality at a degree of unicorn (I know Bajaj will never be able to meet the Hondas in quality, But its just my thought)

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yeah HH is goin ahead then bajaj. i think they will have to look for its quality and market strategy. they should work on their quality rather then shedding out new models in old bikes like now new platina discovers and pulsars..smiley13.gif

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Though HH has good quality but they are only considering the sales and not on bringing new techs and new fresh products. As still they are getting good sales so i think we should not even expect new technologies from them.

While for company like Yamaha its more important to concentrate on technologies apart from getting good sales.

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One more concerning area for Bajaj should be R&D: where are the new products:

Pulser is almost 6 year old and they are just refreshing and producing new variants.

Discover is 4 year old and beginning to look dated despite the upgradation.

Platina is basically a modified Wind launched way back( I think a dinosaur could give the exact date).

Avenger is nothing but eliminator.

In the last 4 years only new product is Xceed.

How can u aspire to be no 1 if u launch a brand new product once in 4 years.

This is in addition to the quality issue which is even more serious.

So bajaj act quickly.

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Bajaj Auto sales drop 31% in Oct`08

Bajaj Auto announced a 31% fall in two and three wheelers sales for the month of October 2008. The company reported a fall in motorcycles sales by 34% to 163,850 units in October 2008 against October 2007 sales of 248,307 units.

Total two wheelers sales fell by 34% to 165,477 units in October 2008 from 250,175 units in October 2007.

Three wheeler sales dropped 6% from 28,001 units in October 2007 to 26,363 units in October 2008.

However, exports rose by 35% to 75,092 units in October 2008 against 55,572 units in October 2007.

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