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Nissan 'March' to hit Indian roads in 2010

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Japanese auto maker Nissan Motor plans to venture into the entry level
automatic passenger car market in India by launching the 'next generation' car
named 'March' by 2010.



"We are hoping to launch the small next generation car 'March' by 2010.
It would be launched in the 'A' segment category in India" Nissan Motor India
Pvt Ltd Shouhei Kimura told PTI.



The car is expected to compete with the other brand in the 'A'category
and it would be manufactured from the NMPL plant situated at Oragadam, Kimura
said.



To a query, he said that 'as announced earlier we would have a total of
nine Nissan models by the year 2012 in the Indian market and this car would be
one of the new models.'


"It would have 80 per cent of localisation" he said.



Reacting to the signing of MOU with Ennore Port Ltd where Nissan would be
exporting around 110,000 units by 2011, Kimura said the exports would include
this new model which would be built on Nissan's new platform.


 


Since Ennore Port Ltd sanctioned 1,40,000 sq.m of land for exports the
company would export this car from here as well, Kimura said.



He said the development of a 'A' platform is one of various initiatives
taken as part of Nissan GT 2012, the company's new five year business plan.



'India is one of the five leading competitive countries to produce and
export the new car in Nissan's global manufacturing network,'he said adding that
intially the car would be rolled out from their Thailand facility followed by
India.



However, he declined to comment on the other three countries where the
car is expected to be rolled out.



On the number of cars expected to be rolled out from the facility, the
Managing Director said it is "too early to announce."



To market the new products the company has proposed to increase their
dealership network.



"As of now, Hover Automative India Pvt Ltd, Mumbai is the service
provider for us and we would increase our dealership network from the present
five to 55 by 2012" Kimura
said.



For exporting of its passenger vehicles and light commercial vehicles
(LCVs), Nissan Motor India Pvt Ltd recently signed an MOU with Ennore Port Ltd.
Primarily the exports would cater to European markets, from the second half of
2010


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This is will be as said ia next generation March inernally code named as X02A. The pre production trials for this cars are currently going on in Nissan's plant in Japan, with suppliers supplying their parts from India. The plant in Chennai - Oragadam is getting ready and trials will be done by this year end and production may commence from next year First quarter.

The next product may be L02B which is a sedan version of X02A. This will be followed by W02C which will be an MUV.

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