rahul1810

November 2011 Car Sales

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My Analysis:

  • Maruti Boys are coming back and how. Swift breaches 17k as Maruti looks to reduce waiting period fast. 
  • 7418 units of Eon are not very convincing. A car at its price point must be selling more than i10.
  • Kizashi was despatched more than Superb, Accord and Passat. No one saw that coming, and I don't think there is anyone who is not surprised by this figure.
  • It seems Honda has lost all its luck. Now with 3 very well priced cars (Brio, Jazz and City) the floods have forced it ti reduce its production. Hopefully full production would be back soon.
  • Scorpio is not to be dented by XUV500 both of which are moving stunningly well. Not a great month for Xylo though.
  • C+ segment had a pretty rough month. Altis is at top but with only 488 units
  • Etios brothers are at 4000 moark each. Diesel doesn't seem to have given them the push required.

All the data as evident has been taken courtesy Team BHP.

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Well this month of November has really given a lot of surprises and some good news too:-

1):Punto and Linea sales graph again rising slowly.

2):first time that cruze has taken the beating and its sales fell below 500 units.

3):Corolla again emerged as the king of the segment with 488 units.

4):Effect of THAI flood,Honda's sales figures are even worse than pathetic.

5):The SWIFT won in the segment with POORNA BAHUMAT..or MAJORITY.

6):Scorpio again crushed the Innova under its A/T tyres.

7):Biggest of all is the KIZASHI surprise..TSiVipul2011-12-02 09:06:58

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Comparing to Oct'11, sales are down for most of companies except few.

For MS, they are in their backlog clearing exercise so i guess only after couple of months we will come to know where they stand.

 

For XUV 5OO, i am surprised by the # of units (1637). M&M had said that they had a production capacity of 2k units at Chakan plant. Considering it's sold out for few months so i expected the units sold to be around the production capacity.

 

                       Oct         Nov

                       ---          ---
Chevrolet:       10009     8382
Fiat:                622         1037
Ford:              8091       8322
Honda:           5526       1982
Hyundai:         33001     35000
M&M:           17717     17051
Maruti:           51458     82870
Nissan:           2990       2717
Skoda:           2134       2628
Tata:              25124     27737
Toyota:          10762     13956
Volkswagen:  7266       6722

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I am surprised to see six cars selling in single digit numbers in Nov.

And, another four cars found absolutely no takers.

 

I just saw/read that MS is going to lauch a slew of SUVs/MUVs as

they do not have any presence in that segment which is now around

18% share in our auto market.  

 

Oh my God.  How on earth people going to buy SUVs/MUVs from

MS considering that their Grand Vitara hardly sells !!   I would have

been happy if they had announced some new strategies to hold on

to or increase their small car market share.

 

Let us wait and see.  All the best MS. 

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Maruti still fell 19% in its sales as compared to previous Nov10.

Despite of 17k+ Swift sales, 98,000 deliveries are still pending & these has to be delivered by April2012.

Expect Alto-speed production of New Swift soon.

What's even bad is !

Despite of 3-months long strike at Maruti,

all other rival manufacturers were completely unable to take the advantage of the situation.

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Awesome show by Swift. Its close to 28K this month, which easily makes this a best seller again. Later when the CS version also joins, Swift will easily sell over 30K every month.

What will happen, if Swift gets beige interiors? It will attract some crowd from i20, Polo, Fabia too.

IMHO, Maruti still under-weighs the Swift's popularity. If I am at MSIL, I would have brought in A* to resemble a swift, also made the R!!! with Swift's face.

Swift can copy Skoda's Fabia and come out with Swift Clubman( longer Swift) and a Swift SUV.

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... If I am at MSIL' date=' I would have brought in A* to resemble a swift, also made the R!!! with Swift's face.  Swift can copy Skoda's Fabia and come out with Swift Clubman( longer Swift) and a Swift SUV.
[/quote']

 

Dear Bala,

Why stop at that.  You can also rename the company as "Maruti Swift".

Ha ha ha ...

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@ramesh,

I am just expecting MSIL to cash on the fan following for Swift's Image.

When all VW cars looks alike and now all Hyundai cars looking alike, why not a bunch of cars from MSIL looks alike?

IMHO, Suzuki could use SWIFT's design language in the following way.

Mini Swift ( a.k.a A*) on entry hatch segment

Old Swift to fight Hatch segment( Ritz, i10, Micra, Figo...)

New Swift in Premium Hatch segment

Dzire to fight entry sedan

Dzire CS

New Swift Dzire( to compete Sunny)

Swift mini SUV

Swift Clubman( a 8 seater)

Swift Clubman SUV

20111204_064844_SwiftXL.jpg

creativebala2011-12-04 06:49:18

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