Report and Pictures: Mahindra launches the SsangYong Rexton in Mumbai starting at Rs.17.67 lakhs

[PrancingHorse 1]

Continuing its series of launches, Mahindra today launched the first product from the SsangYong portfolio, the Rexton SUV in Mumbai in two variants:

RX5

2.7 litre RX270 XDi engine

5 speed manual transmission, intelligent 4x4

162 bhp and 340Nm torque

Price: Rs. 17.67 lakhs

RX7

2.7 litre RX270 XVT engine

5 speed E Tronic Automatic Transmission with AWD

184 bhp and 402Nm torque

Price: Rs 19.67 lakhs

All prices are ex showroom Mumbai

Other high points from the launch:

The Rexton is being sold in 70 countries since its launch in 2002.

This is the 3rd generation Rexton which is being launched here.

The Automatic transmission is built with Mercedes Benz technology.

The Rexton will be manufactured and assembled at Mahindras Chakan facility near Pune

Components will be sourced from SsangYong Korea and from India.

Standard warranty of 2 years/ 1,00,000 kms with option for one year extra warranty.

24x7 road side assistance for a year.

And now for the detailed pictures:

[PrancingHorse 1]

Some more pictures:

[PrancingHorse 1]

The final set of pictures:

[rameshbabu.n 6]

Good news and one more good option for true SUV lovers.

Pegging it around 18L-19L will also get some good numbers.

Thanks for the photos.

See the last photo (of the first lot of snaps).

There is absolutely no foot-space for the third row.

Is something missing ?

Edited October 17, 2012 by rameshbabu.n

[motorj3di 1]

Thanks for the pics. That's a LOT of detail.

I've always disliked SsangYong, particularly because their outlandish design made them look out of touch with modern design norms. The pre-facelift Rexton was (apart from the recent Korando) was the only sane one of the lot - and now they've fixed it.

At this price, Mahindra has really nailed the value proposition too. And if I'm not mistaken, this car has some pretty credible hardware underneath the skin. Although Autocar's first impressions say it's not amazing to drive, I don't think this should bother customers too much. It's big, plush and loaded with kit, all at under Rs 20 lakh. It's a great formula.

Judging by the XUV500's success, people are quite happy with Mahindra products these days, so they should take to this very easily, I think. I think they've absolutely nailed it.

[photoauto 0]

IMO, one variant with 2.0 liter engine (which is available in International market) would have done magic for the brand and the car.

Atleast the base variant should have been launched with this engine, which would have further reduced the price.

Still it presents serious competition to Toyota.

+1 to Mahindra once again.

[sachins 51]

Hmmm, i think it's Ok sort of pricing.

IMO, no matter how good the product be, people will still have a second thought while putting their money on it purely due to it being an unknown brand and service quality apprehensions.

And yes, looking at the photos, as mentioned by rameshbabu, there seems to be almost no gap between last row and floor OR it's just the photo angle which is making it look like this?

[PrancingHorse 1]

@sachins: Its the photo angle but yes there is very less gap between the last rown seat and the floor. Not a good place to be really

[CarCrazyASTL 16]

Looks nice, but with this close-up shots, I doubt about materials used! With Korea sourced components! A.S.S. will be unpleasant & expensive & finally why to go for an Korean car with mahindra badge when this amount of money can offer you Better American, Japaniese or europian products!

I loved their website more than the car!

[librankur 39]

Prices are good hitting the Ford ones , but dont know if the Ssangyong badging can get as many eyeballs rolling

I am most interested in seeing the initial booking response